Client Spotlight: Local Restaurant Sees 400% Increase in Online Orders

We're proud to share the remarkable success story of The Garden Bistro, a family-owned restaurant in Winchester that partnered with us to transform their digital presence and boost online orders during a challenging period for the hospitality industry.

The Challenge

When The Garden Bistro approached us in early 2023, they were facing several challenges:

• Limited online presence with an outdated website
• No online ordering system
• Minimal social media engagement
• Declining foot traffic due to increased competition
• No digital marketing strategy

Our Strategic Approach

We developed a comprehensive digital marketing strategy that included:

1. Website Redesign and Online Ordering Integration

We completely rebuilt their website with a modern, mobile-responsive design and integrated a seamless online ordering system that made it easy for customers to place orders for delivery and collection.

2. Local SEO Optimization

We optimized their Google My Business profile, implemented local SEO strategies, and ensured they appeared prominently in local search results for relevant keywords like "restaurants near me" and "food delivery Winchester."

3. Social Media Marketing

We created engaging social media content showcasing their delicious dishes, behind-the-scenes content, and customer testimonials across Facebook and Instagram.

4. Google Ads Campaign

We launched targeted Google Ads campaigns focusing on local food delivery and restaurant searches, ensuring maximum visibility during peak ordering times.

The Results

Within 12 months of implementing our strategy, The Garden Bistro achieved:

• 400% increase in online orders
• 250% growth in website traffic
• 180% increase in social media followers
• £150,000 additional revenue from digital channels
• 4.8-star average rating on Google Reviews

Client Testimonial

"Working with Wessex Digital has been transformational for our business. Their team understood our challenges and created a digital strategy that not only increased our online orders but also helped us build a stronger connection with our local community. The results speak for themselves – we've never been busier!"

- Maria Santos, Owner, The Garden Bistro

This success story demonstrates the power of a well-executed digital marketing strategy and our commitment to helping local businesses thrive in the digital age.